To begin with, just about everyone has heard about the SAG (Screen Actor’s Guild) and WGA (Writer’s Guild of America) strikes that are occurring. Many have seen videos of picketers lining up outside of companies such as Disney, Amazon and Netflix because of the demand of change, residual pay for streaming services and fair contracts. At this instant, we are less than two weeks shy of 100 days since the writers first began their strike. Needless to say, the SAG/AFTRA and WGA strikes could continue for a long time.

How does this affect you if you are not a member of these unions?

Once these strikes began, the union members in both SAG/AFTRA and the WGA agreed to no longer work, promote previous works, give interviews, attend premieres etc. because until negotiations are discussed and an amicable outcome is reached. Provided that, networks, streaming services and movie studios still have films and television shows to promote, so they are looking to alternative talent to promote these productions.


Alternative talent often equals Influencers and Content Creators, and we strongly suggest you do not engage in these kinds of promotions. Not only do we believe it is important to support the striking unions in solidarity, more importantly, anyone choosing to “cross the line” and promote movie and television productions by engaging in paid social media campaigns or attending movie premieres to advertise them, etc. could be considered “scabs”. 


So, any future attempt you make at joining any entertainment union could be thwarted by the fact that you chose to promote these productions during the strike.


Of course, it is up to you what you choose to work on and promote, but in our professional opinion, it’s just not worth it in this instance.


To learn more about the SAG/AFTRA and WGA strike, click HERE

Tag Post : Animal Talent

Share This :


Follow Us

Work With Pets on Q Today!

Schedule a FREE discovery call where we go over your brand or production companies wants and needs for any upcoming campaign or production job.